She is an advocate for women's rights, opposing child marriage and polygamy.
Oumou Sangaré is also involved in the world of business, hotels, agriculture and the sale of cars: Oumou Sangaré has given her name to a Chinese automobile. She is the owner of the 30-room Hotel Wassoulou in
Although she also has been a goodwill ambassador for FAO she still says she does not want to be a politician: "While you're an artist, you're free to say what you think; when you're a politician, you follow instructions from higher up."
She is a cousin of an actor, Omar Sangare.